Webinars are simply a seminar, meeting or a conference that is organised online. Webinars are a handy solution for business owners for endless reasons such as internal training sessions, training employees, organising a workshop, holding an online panel discussion etc. Online webinar services are a great way for small businesses to grow their business online. These services also create a rich library of re-usable content if the webinar session is recorded and kept.
Today, webinar solutions vary a lot from each other and it is vital to understand what features and functionalities your business is looking for and what functionalities are a must to match your business requirements.
A basic set of functionalities are provided by every online webinar provider in general. Additional services are also offered by many online webinar platforms as well. Here, a business must determine the ‘must have’ services for their own use here. The below-listed can be ensured as a ‘must-have’ before advancing towards online webinar services-
• Automated e-mails are a must as these ensure registration confirmation, reminders, follow-ups, speaker list update, cashback updates, promo code discount etc.
• A landing page as a registration/beginner page that can be utilised for login, session details, information of the host etc. must be there as the most basic feature that an online webinar provider gives.
• Chat boxes and similar question/suggestion section is quite essential for webinars as they are useful in conversations for online Q&A between the webinar host and webinar attendees.
• Features for audience feedback such as emoticons must be available as they’re helpful in obtaining feedback for live polls and live contests organised by the webinar host.
• Online webinar platforms must also provide functionalities for webinar reporting and statistics as it depicts the number of people who are attending the webinar and out of that the people who are genuinely paying attention to the webinar. (I.e. webinar is the top screen on their desktop).
• Webinar solutions must also depict analytics in light of how many people attended the webinar, the duration for which they attended the webinar etc.
• Last and the most essential functionality that businesses must seek from online webinar providers is the recorded webinar file that can be used in the future for social sharing, marketing prospects, archived file etc.
Today, webinar solutions vary a lot from each other and it is vital to understand what features and functionalities your business is looking for and what functionalities are a must to match your business requirements.
A basic set of functionalities are provided by every online webinar provider in general. Additional services are also offered by many online webinar platforms as well. Here, a business must determine the ‘must have’ services for their own use here. The below-listed can be ensured as a ‘must-have’ before advancing towards online webinar services-
• Automated e-mails are a must as these ensure registration confirmation, reminders, follow-ups, speaker list update, cashback updates, promo code discount etc.
• A landing page as a registration/beginner page that can be utilised for login, session details, information of the host etc. must be there as the most basic feature that an online webinar provider gives.
• Chat boxes and similar question/suggestion section is quite essential for webinars as they are useful in conversations for online Q&A between the webinar host and webinar attendees.
• Features for audience feedback such as emoticons must be available as they’re helpful in obtaining feedback for live polls and live contests organised by the webinar host.
• Online webinar platforms must also provide functionalities for webinar reporting and statistics as it depicts the number of people who are attending the webinar and out of that the people who are genuinely paying attention to the webinar. (I.e. webinar is the top screen on their desktop).
• Webinar solutions must also depict analytics in light of how many people attended the webinar, the duration for which they attended the webinar etc.
• Last and the most essential functionality that businesses must seek from online webinar providers is the recorded webinar file that can be used in the future for social sharing, marketing prospects, archived file etc.
