Friday, 16 June 2017

Make A Mark With Live Streaming

Live streaming is gaining traction these days. It’s gaining popularity due to its many benefits. People these days are always on a lookout for new and innovative ways of delivering content. The industry is projected to skyrocket in the coming years, flipping the whole content production and consumption process on its head.

The major advantage of live streaming is that you are only engaging with people who care about you, your brand, and people who find your content extremely useful. You are automatically aiming content to the audience who are more likely to convert and follow you further. No other content marketing platform is capable of doing what live streaming does.

If you think about it, live streaming is pocket-friendly. You don’t need any special equipment, software, or hardware. All it takes is a smart phone or laptop with a camera and an active account with a chosen platform, be it Facebook Live, Periscope, YouTube streaming or Google streaming.

While traditional blogging and content production would usually require a set of properly configured software programs (e.g. hosting and platform), live streaming is accessible to anyone in a matter of a click. Dreamcast help live stream your event with ease in order to help your brand reach out to your audience. It can be your preferred partner for Google live stream.  Their services will make you setup your next Hangout session without any trouble.

Seemingly overnight, there's this new live streaming culture. It is a fad. Live streaming videos add an element of transparency and a sense of timeliness. It is the perfect way to build community. While the platform has evolved, live streaming will always be something the fans will crave and want to see more of.

One of the major reasons why live streaming is continuously making a mark in content marketing is its ability to offer real-time user engagement. Also, one can join a direct conversation with the influencer. Not only does it provide real-time engagement benefits to users, it also gives a chance for businesses to offer live support, Q&A sessions and office tours.
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Thursday, 25 May 2017

How To Live Stream A Business Conference ?

Business Conferences are one important platform for businesses to enhance their business relationships, convey information, discuss plans and innovations, and interact with various stakeholders. However, the reach of the discussions happening at the conference remains restricted within its physical paradigms and among people who attended the conference. Nonetheless, adaptation of various technological advancements has become a vital trend in the business industry. And, when it comes to organization of business conferences and activations – the use of technology is the best way to broaden the scope of audience engagement. After all, what can be better than live streaming the conference if you want to reach out to a global audience?

Conducting live video streaming is an effective way to expand the audience outreach, generate more income, and to create a buzz in the industry. Also, live streaming a conference is not a complicated task. A live stream can be conducted with the availability of certain services and equipments such as a camera, a hardware encoder/a computer, Internet connection and a live streaming services provider. Altogether, if backed up by an experienced team of engineers and technicians then you can easily conduct your live stream in few easy steps.

To begin with, the conference is to be recorded using a good quality camera. The camera should be connected with a hardware encoder or a computer so as to transcode the video into a stream suitable format. You can also customize your stream by adding logos or titles to it. Once the recorded video is encoded then the file transmits to the online video platform which distributes the stream to the viewers via a network of servers. That is how your conference reaches out to people sitting in their home.
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Tuesday, 25 April 2017

Live Streaming And Webcasting In Mumbai Unmasked

Connotation Of Live Streaming

Live streaming explained in simple terms is a platform used to broadcast events live. It’s also a platform where one watches events that are being shown live. It’s a course of webcasting the live video feed to an audience who’s eagerly gluing their eyes over the internet. A live stream that’s being broadcasted can be in an audio form or a video form or both. It’s not a necessity to make a live stream in a video format only.

People like to watch events ‘live’ peculiarly those like their favorite sports match and music concerts or entertainment award shows of their popular celebrities. There are times when we are not fortunate enough to attend a live event but rather we are doomed to watch it live instead in real-time on our television screens or over the internet.

With technology becoming economical and suiting the pockets of enterprises and individuals, a lot of them choose to run seminars, webinars, workshops, conferences, panel discussions and shows and stream them ‘live’ to the audience of the world with the aid of internet at bargain prices. People watching the live streaming often have the advantage of posting questions, having a chat over Twitter, text messages or over the webcam.

Live streams can be watched over an array of screens – laptop, tablet, desktop computer, smart phone, sports arena, digital signages, televisions etc.

Why Live Streaming Service? Benefits Distinctly.

Live streaming is not a classical approach of organising a webinar.

Live streaming amplifies user engagement with clients, followers and prospects. It’s a leading-edge practice to reach out to the target audience.

User engagement is a twin to face-to-face communication.

Using live streaming services judiciously and equitably strengthens and hikes up the Google search ranking of brands and individuals.

Not much money is needed to be shelled out to coordinate a webcast event. High-quality and easy-to-use service can be attained easily at modest rates.

Over To You
At Dreamcast we simplify your needs to webcast your event comfortably. Live streaming services in Mumbai and webcasting services in Mumbai are our projects where we let you showcase your event offline and expand it and take it online. Also, take your brand event from offline to online.

Drop in your business enquiries and connect with our team to place yourselves on the launch pad of live streaming and webcasting services in Mumbai.

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Thursday, 23 March 2017

What Are The Benefits Of Live Streaming Your Content?

Video as well as YouTube live streaming was once a floating trend, but as its dynamics and benefits are coming to light it is now getting a foothold among revenue and returns generating channels. Though there are so many platforms offering live video streaming on a large scale, YouTube still remains one of the most preferred ones. The edge, the audience, as well as reach that it offers is at par with Facebook, Twitter, and other social handles. In fact, most of these social sites turn to YouTube for videos, live streaming content, and other related stuff. Below given is a synopsis of all that you can achieve when you select YouTube streaming for an event or content:

1.   Bigger And Better Audience: Any event, whether local or international, has its own limitations when it comes to audience for obvious reasons. There was a time when live telecast on televisions offered a viable solution for this limitation, but the costs and scale of those coverages was grand and no small or medium sized firm could afford it. But now, with the new web based channels, live streaming on YouTube or other channels is a regular job and can be done by anyone.

2.  Gives Urgency To The Content: When you stream any content live only for once, it becomes unique and rare. This makes it an urgent affair, online users are often passive towards the content that can be accessed anytime anywhere. But live content is something that grabs better attention just like a live sports match, you can watch the replay but nothing compares to the beauty and spontaneity of live telecast,. In simple terms, it is exciting and can definitely bring better audience to your portal.

3.  Boosting Online Interaction and Reactions From Your Target Audience: Remember the last episode of The Vampire Diaries where Ian Somerhalder sat live to respond to viewers reactions and watch the show with them. The ratings of the show were down for the whole season but the last episode had best TRPs. Much of this can be accredited to the live presence of the cast that made things more interesting and gave audience a chance to bid final goodbye to their favorite stars. That’s the power of online streaming. Your interaction level goes way up within hours bringing the most organic audience group to your portal for all the right reasons.
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